How to structure and conduct SMarketing meetings, effectively? My thoughts…💡

⚡️ 1. Agenda

⚡️ 2. Focusing on identifying problems

⚡️ 3. Collaborating to find solutions to solve problems

✅ Agenda
o Identify problems
o Find solutions
o Assign responsibilities.

✅ Encourage every team member to come with a list of problems

✅ Document problems surfaced during every meeting, categorize them into a “priority” list

✅ Find solutions for problems that have GREATER impact in next 3 to 6 months

⚡️ 4. Determining the frequency of these meetings

✅ It is important to have one formal meeting say every 2 weeks

✅ Monthly meetings apart from main agenda may recognize top performers while quarterly meetings may review progress, milestones achieved, new learnings, best practices…

⚡️ 5. Be very specific about the type of participants for this meeting

⚡️ 6. Limit the size of participants

✅ Limit the size to 6 subject to a maximum of 10 people

✅ Every participant has a stake and accountability to accomplish something prior to the next meeting

✅ Avoid having senior leadership participate in these meetings

What do you think? I am sure, may have missed some, please contribute to the above…

#smarketing #meetings #salesenablement #collaborativelearning #salesandmarketingalignment



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