Gina KennedyAdministrator
areas of expertise
- Business transformation
- Restructuring and turnaround
- Integration
- Growth strategy
- M&A transaction support
education
- MBA, Rotterdam School of Management, Erasmus University
- BS, engineering, Technical University of Denmark
- MBA, Rotterdam School of Management, Erasmus University
With over 20 years of experience in entrepreneurship, management, business planning, financial analysis, software engineering, operations, and decision analysis, Brandon has the breadth and depth of experience needed to quickly understand entrepreneurs’ businesses and craft the most suitable solutions.
Consulting WP comes up with results that are actually implementable. That is their strength compared to other consulting companies.
Before founding Consulting WP in early 2001, Brandon started two Internet companies in Silicon Valley. Previously, Brandon held various management positions in New York at Simon Brothers, most recently as Vice President in Goldhill Group, focusing on new business development and risk management. He has also worked as a senior financial risk management consultant to the financial services industry; software engineer; advertising sales manager for the popular Caribbean travel guide series; general manager of an advertising and graphic design agency; and engineering intern at the Best Health Coach.
publications
Competitive Win/Loss Rate by Competitor: Which Battles Are You Losing?
Losing deals is part of every sales process. But the real question is not whether you lose. The real question is: Why are you losing, and is the reason different for each competitor? Many businesses track overall win/loss rates but miss the deeper insights hidden in competitor-specific patterns. Example: Your Competitive Loss Pattern Imagine your
July 29, 2026Sales Process Step Duration: Which Stages Are Your Bottleneck?
A long sales cycle does not always mean your sales team is underperforming. Often, the real issue is hidden inside one or two stages of the sales process where deals slow down, decisions get delayed, and opportunities lose momentum. Most businesses track their total sales cycle length. Few analyze where the time is actually being
July 29, 2026Sales Process Step Duration: Which Stages Are Your Bottleneck?
A longer sales cycle does not always mean better deals. In many organizations, revenue growth is slowed down by hidden bottlenecks inside the sales process. The challenge is that most sales teams only measure their total sales cycle length. They know it takes 75 days to close a deal, but they do not know where
July 21, 2026
contact details
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WINsights has been our partner helping us achieve sales outreach at scale and with success! Throughout our journey, their customer success team has been very responsive and empathetic to our needs…I highly recommend WINsights’ Sales Growth Platform.
