B2B Sales Intelligence Platform

WINsights crafted solutions to meet your B2B marketing and sales goals.

  • B2B Sales Intelligence Solutions & Tools
  • B2B Sales Automation tools & Sales Growth Platform

B2B Sales Intelligence Solutions & Tools

We aim to enable your marketing goals by identifying, prioritizing and optimizing your resources to maximize your campaign performance.

In the context of Account Based Marketing (ABM), you need to identify and categorize accounts by a set of common and distinct attributes. One can categorize accounts by; below;

  • Strategic Accounts
  • Key Accounts
  • Target Accounts

Further to the above, WINsights Sales Intelligence Solutions can identify accounts exhibiting “sales signals” such as; intent data, department & function team size, account growth, hiring trends, technography, firmography, buyers insights and much more…

At a high level, it is a 5 step process;

  • Step 1: Identify your target accounts across categories
  • Step 2: Discover and uncover intelligence on these accounts
  • Step 3: Design customized marketing campaigns
  • Step 4: Run-Learn-Rerun your customized marketing campaigns
  • Step 5: Measure your customized marketing campaigns

 Engagement Model

  • “On-demand” and 100% customized
  • 90% + data quality, guaranteed

WINsights Sales/Account Intelligence covers steps 1 & 2 either as a stand-alone offering or integrated with Sales Growth Platform for steps 3, 4 & 5 to measurably improve results for our customers

Our Sales Intelligence Platform covers following topics;

B2B Sales Intelligence Platform

You can expect to receive your opportunities – Buyers interested in engaging and buying from your business.

A Dashboard view helps you monitor the progress across the channels/modules you opted. Further, you can use “Refine Criteria” capability to sharpen your ICPs/Buyers focus to enhance the results.

Your CSM will work with our Campaign Team to handle the account setup and provide comprehensive DATA containing key decision-makers, along with custom messaging based on your unique offering and best practices from thousands of experiments.

Our Campaign Team will implement strategy, analyze performance, and provide data-driven experiment recommendations (A/B Testing, Analytics) ensuring optimum results for you.

When you sign-up, you will be guided through the on-boarding process to help us understand your Ideal Customer Profile (ICP) and Buyers across roles, industries, company size and locations. We include Sales/Account Intelligence to gain deeper insights to prioritize outreach.

You will be assigned a dedicated Customer Success Manager (CSM) for a detailed walk-thru of the on-boarding process, deep-dive into platform and strategies to optimize results.

On-boarding to Activation – 1 week or less.