B2B Account Based Marketing Platform

Drive high-converting sales conversations with your ideal prospects, through unique dialogue-driven strategies.

• Identifying your target audience or ideal customers/buyers on relevant B2B social media channels. As we gain clarity, we start to proactively create content that’s designed with them in mind.
• Content creation your target buyers may be interested in driving actual engagement. The value of content cannot be underestimated when you are reaching out on social media.
• Engage with your Buyers with our proven framework to initiate conversations, and build trust and relationships. We help you gain “mind-share” with your buyers by genuinely engaging with their profile views, content engagement, connection requests and conversation starters…Our platform enables you to send messages to open profiles, and to communicate with highly engaged users who are looking to carry out business relationships online.

Follow your buyers through custom ads. These potential buyers have already visited your website and then navigated away without completing an action (e.g. filling a form). They are aware of your brand, and spent time reviewing your website.

• ALL inclusive Pricing covering ad budget, ad design, set-up and rendering. Our team will also continuously review and analyse performance and adjust the ad copy and strategy, as necessary.
• Retargeting Module, we use our solution designed for B2B companies enabling two forms of retargeting – cookies and IP addresses. By comparing the data from these two different sources, we’re able to create a better picture of who people are and how they’re interacting with your brand. In addition, our solution can target the entire function or the company instead of just the individual. This will help you reach more decision-makers to boost the chances of selling to them.
• Relevant Retargeting for better conversions. Our technology uses IP tracking, custom marketing messages and behaviour-based targeting ensuring you follow your buyers beyond your website. This will help a high recall rate enhancing your chances of being a preferred seller.

Key-words optimized per your business to specific search terms, volume, location to drive quality leads. Our pricing includes campaign setup, copywriting to ongoing optimization with $ monthly budgeted allocation from your payment to us. We keep testing different relevant search terms for better conversion rates.

PPC as a B2B tool is an effective form of advertisement for B2B companies primarily driving targeted buyers to your website from search engines like Google. As the pricing for your products and services tends to be in multiples of $ thousands, this investment shall yield positive ROI.

• Proven strategies from a team specializing in B2B marketing and is up-to-date with all of the latest best practices, and we apply everything that we learn across all of our clients to make sure that we’re constantly improving. By harnessing the power of more targeted keywords and consistently augmenting campaigns with scientific A/B testing, we’re able to ensure that every campaign makes a big difference to our clients’ bottom lines.

• Inbound Quality Leads you may already be doing Search Engine Optimization (SEO) to generate inbound leads. PPC or Search Engine Marketing (SEM) is yet another proven source for inbound quality leads. We follow scientific A/B testing to continuously improve your search terms or keywords. This would help you narrow your targeted customers & buyers who are likely looking to buy what you are offering and provide relevant messaging to inspire action to visit your website. All this means a new channel of in-bound quality leads at scale for your business.

Social media marketing is all about reaching out to and growing your target audience. At the same time, unless you’re a global brand with a global reach, it’s unlikely that you have enough employees to engage with your web visitors around the clock.

With our Rule-based Sales Chatbot, automatically generate qualified sales leads from your website.

• Automate conversations with your visitors/buyers with WINsights Sales Chatbot to capture lead information as they’re on your website, so you never miss an opportunity to engage with your visitors, in real-time. Unlike your team, it’s always online!
• Extend your team. Expand your reach. One of the biggest benefits of using Chatbots is that they help you to attract and engage with more quality prospects, expanding the reach and capabilities of your marketing team. You’ll be able to convert more website visitors into sales leads and to instantly start growing your pipeline – 24/7, 365 days/year. Setting up and running a Chatbot may not be easy especially if you do not have a tech team. We integrate ready-to-roll Chatbot with your website. As automation specialists, we know from experience just how effective they can be, especially for B2B companies like yours. 
• Human-like experience for your visitors. We create the best conversational experiences possible with our bespoke, code-free Chatbots. A simple drag-and-drop interface allows you to quickly and easily add new conversation pathways. WINsights Chatbot module allows you to create an automated digital assistant that acts as an extension of your sales team. Chatbot is trained to ask the right questions of your website visitors, gather key lead information and flag them for follow-up from your sales team. Our pricing includes the custom Chatbot, setup and ongoing optimisation.
• Stand out from the competition. As you know already, most of your competitors’ websites may not have Chatbots integrated. WINsights ready to deploy Chatbot will set you up and running with yet another competitive advantage. And drive conversations with visitors to capture key lead information.

Data and a quality data is one of the most important and daunting tasks for any B2B business. We source your Ideal Customer Profile (ICP) data. Additionally, we gather sales/account intelligence from multiple reliable sources to address your data needs.

• Define & Refine. When you subscribe to our Email Outreach module, you can define & refine your Ideal Customer Profile (ICP) and Buyers’ criteria to find the target prospects list. 
• Prospects List. We provide you with up to 3000 prospect unique contacts per month, that’s yours for a lifetime. We want to work with you to build your sales pipeline. However, we do not want to restrict you. You can use these contacts to build your database for marketing and sales.
• Sales / Account Intelligence. Not just “intent data.” We cover over 20+ parameters to gain insights into your ICPs to prioritize outreach and improve performance. For example; intent data, each deptt. size (including sub-functions), technographics, tech spend, R & D spend, IP/Patents, online/social media presence, website ranking, web technologies adoption, financials, high growth companies in the US by revenue, funding/ownership type, and more…

Ready to get started?

Schedule a personalized demo with one of our consultants and discover how we can help you reach your sales goals.