HomeRevenue EnablementWhat is one of the most important aspects of Sales Enablement? Orchestrating SMarketing 💡

What is one of the most important aspects of Sales Enablement? Orchestrating SMarketing 💡

  • February 28, 2023
  • Posted by: Gopal Krishna
  • Categories:
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One of the core constituents of Sales Enablement is to bring both Sales & Marketing teams to discuss and agree on common goals, target accounts, SLAs and more. This is the foundation. ⛪️

SMarketing is about maintaining and building on to this foundation by orchestrating Sales & Marketing teams’ collaboration to identify problems and find solutions, consistently.🤝

Besides, these SMarketing meetings foster trust, transparency and relationship amongst both the teams. 👍

SMarketing meetings must include :-

⚡️ 1. Agenda

⚡️ 2. Focusing on identifying problems

⚡️ 3. Collaborating to find solutions to solve problems

⚡️ 4. Determining the frequency of these meetings

⚡️ 5. Be very specific about the type of participants for this meeting

⚡️ 6. Limit the size of participants

I will share more details on the above in the next post.

Curious to know your thoughts….🤔

#smarketing #meetings #salesenablement #collaborativelearning #salesandmarketingalignment



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