HomeMarketing & Sales💡 79% of sales reps say they’ve had to quickly adapt to new ways of selling – Salesforce.

💡 79% of sales reps say they’ve had to quickly adapt to new ways of selling – Salesforce.

  • February 28, 2023
  • Posted by: Gopal Krishna
  • Categories:
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😇 Challenge 1 : B2B Buyers have changed, expect B2C like experience.

💪 What Vendors can do?

With sales, marketing and customer success, teams working from the “same insights”, organizations can create playbooks filled with the most successful buyer experiences…

😇 Challenge 2 : Sales digital transformation is a must.

💪 What Vendors can do?

B2B sales environment is complex. To address this, sales processes, strategies and tech tools are getting sophisticated.

As an example; a single platform to sync all sales activities and prospect engagements: email, text, voice, social, meetings, etc. for greater efficiency. It can also track sales team’s daily activities and performance.

😇 Challenge 3 : Vendor organizations may face historical problems.

💪 What Vendors can do?

A consolidated platform provides a single source of data so all revenue-generating teams can work from the same information to align goals, solutions, and tactics better than before.

Siloes give way to unified direction. Customer buying journey must be more about “experiences.”

What do you think? I would to love your feedback and inputs….

#b2bsales
#b2bmarketing
#b2bstrategy
#buyersjourney
#salesenablement



You can expect to receive your opportunities – Buyers interested in engaging and buying from your business.

A Dashboard view helps you monitor the progress across the channels/modules you opted. Further, you can use “Refine Criteria” capability to sharpen your ICPs/Buyers focus to enhance the results.

Your CSM will work with our Campaign Team to handle the account setup and provide comprehensive DATA containing key decision-makers, along with custom messaging based on your unique offering and best practices from thousands of experiments.

Our Campaign Team will implement strategy, analyze performance, and provide data-driven experiment recommendations (A/B Testing, Analytics) ensuring optimum results for you.

When you sign-up, you will be guided through the on-boarding process to help us understand your Ideal Customer Profile (ICP) and Buyers across roles, industries, company size and locations. We include Sales/Account Intelligence to gain deeper insights to prioritize outreach.

You will be assigned a dedicated Customer Success Manager (CSM) for a detailed walk-thru of the on-boarding process, deep-dive into platform and strategies to optimize results.

On-boarding to Activation – 1 week or less.