In our view, a good market assessment consists of three important aspects.
- Product – Market Fit
- Competitive Landscape
- Total Addressable Market (TAM)
If you intend to start a company or launch a new product, it’s imperative to have insights on the above 3 aspects of your Go To Market (GTM). WINsights can help you gain insights on 2 and 3 topics, as outlined below.